Sprout Social

Social scheduling and managementAlso listed in:Analytics

Sprout Social is a premium social management platform with strong analytics and listening tools, built more for brands and agencies than solo podcasters.

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Sprout Social combines scheduling, publishing, social listening, and reporting in one platform aimed at brands managing serious social presence. The reporting depth is genuinely strong, useful when you need to show a sponsor or client real numbers.

It fits a podcast network with multiple shows and a dedicated social person more than a single host doing everything themselves.

The listening tools can surface conversations about your show or topic across the web, which is a feature most cheaper tools skip entirely.

Given the price, it only makes sense once your social presence is big enough that the extra data actually changes decisions you make.

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