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Paved

Newsletter ad marketplaces

A newsletter ad marketplace connecting publishers with sponsors, useful once your list is big enough to sell ads.

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Ads and sponsorships

Newsletter sponsorships, not in-episode podcast ads. Keep an email platform for publishing.

Who it is for

Newsletter podcasters with an established list size who want to find sponsors without cold pitching brands.

Who it is not for

New or small newsletters, since most sponsors on the marketplace look for lists past a meaningful subscriber threshold.

Starting price

Free to create a publisher profile, Paved takes a cut of booked deals

The gotcha

Getting booked depends on demand from advertisers for your niche and list size, it's not a guaranteed income stream.

Paved runs a marketplace connecting newsletter publishers with brands looking to buy sponsorships, handling the booking, invoicing, and payment logistics that used to mean a lot of manual back and forth.

For a podcast newsletter with a real subscriber base, this offers a route to sponsorship revenue without spending time cold-emailing brands directly, since advertisers browse and book through the platform.

The catch is that being listed doesn't guarantee bookings. Demand depends on your niche, list size, and engagement, and smaller or less commercially attractive niches may see little advertiser interest.

Worth setting up a profile once your newsletter has meaningful traction, less useful as a strategy while your list is still small.

Public plans

Publisher profile

free

Marketplace commission

per booked deal

Prices checked August 2026

Website

Visit site

www.paved.com

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